Sustainable Brands are known for their clean beauty formulation, environmental practice sources and ethical sourcing. They often prioritize recyclable packaging, non-toxic ingredients and reduce carbon footprint.
Tips for shopping for sustainable makeup products:
- Certifications like “Leaping bunny“; for cruelty products, “certified organic”, or “fair trade”.
- Consider refillable makeup products for reduce waste.
- Brands with transparent ingredients.
Ilia Makeup
Ilia is a sustainable beauty brand that emphasize on using natural and organic ingredients. Additionally, Ilia has collaborated with the Terracycle; which allows customers to dispose and recycle empty beauty products even if its not Ilia brand
These ingredients are of high quality plant based including hyaluronic, niacinamide and natural oils that helps hydrates, improve and protect skin barrier.
- Multi Stick: Use for lips, eyes and cheeks that consists natural ingredients like shea butter and avocado oil.
- Concealer: infused with vitamin c, botanicals and hydrating ingredients to improve skin texture.
Thrive Causemetics
Thrive causemetics is known for their vegan and cruelty free makeup. Their initiative is to use clean, non-toxic ingredients and support by donating to women who experienced homeless, survived domestics violence. It is an expression of how sustainable the brand’s identity with their goal.
This brand is 100% vegan and cruelty free that are effective for nourishing the skin without being harmful.
- Liquid lash extension mascara: infused with shea butter, castor oil and other nourishing ingredients and can be simple removed with warm water.
- Buildable blur CC cream: Lightweight coverage that contains SPF 35, vitamin c, flax seed and other botanicals and help protects and enrich the skin.
Beautycounter
Beautycounter is well known in the beauty advocacy that focus on transparency and sourcing of ingredients. They have developed the, “never list”, that banned over 1800 questionable ingredients. However, beautycounter advocate on the reform and improvement on the cosmetic safety law in the US. Therefore, creating stricter regulations, transparent ingredients and safer standards across the industry.
They work with suppliers that adhere to fair labour practice and upholding human rights across the supply chain. Beautycounter are certified under, “EWG verify”, reflecting their safety and health conscious practices.
- Sheer lipstick: Lightweight moisturizer formulated with jojoba oil and natural vanilla for hydration.
- Dew skin tinted moisturizer: SPF 20; contains blackcurrants, peony flowers extract for added skin benefits.
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